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Page history last edited by PBworks 12 years, 7 months ago

Pub Center Processes and Tools for Politicians



What can you do with it?

Whatever you need to do that need teams, leadership and information. It is designed for the real world, where there is too much to do and not enough time to do it.


Some Typical Politician Problems

Spending too much time raising money only to hand it over to consultants and the media industry.

The common wisdom is that the best- and maybe the only - way to win an election is to raise money. No doubt money definitely helps. But in the real world "all politics is local" and what really wins elections is "feet on the street".


We can help your staff think through the communication problems you have to solve and show you how to use Generation Goolge communication techniques to build a trusted personal brand in your community - by doing the job you were elected to do. The key is "actionable information" about what's going on in your district and getting the right information to the right person at the right time.



Getting the message about what you are doing to your constituents

Real people are too busy making a living to keep track of what you are doing to help them. They don't trust any traditional media, have learned from experience that sound bites are blah, blah, blah and no longer trust their representatives to watch out for them.


So, elections are won by the converted, and you have to be very careful how you treat established networks, and focus most of your time and energy on "energizing the base". Whether Republican or Democrat, if the only way to win is "energizing the base", politics makes people stupid, instead of making them smart. And democracy loses in the process.


We can teach your staff how to significantly increase voter participation. The idea is very simple - give people useful information and get useful information from them. Use the information to demonstrate what you have done to help them solve their problems. As people become more familiar with what you are doing, it will give you the time to craft the best solutions for your constituents.


Until now, to implement this simple idea has been very hard. We can manage, show and teach your people - either paid or volunteers - how to make this happen as a routine way of "doing business".


Building a sustainable, defensible political base by building community

Poverty, education and health problems are real. Invest in your communities and you will build an unbeatable brand.


We can help your staff build your community through intelligent appropriate interventions. We can teach them how to build your brand - at very low cost, relatively quickly by demonstrable improvements for the life of your consituents.


Managing Events

Co-ordinating all the details that go into events can put alot of stress on a political organization. You can[t get away from hosting events. In fact, they are probably the single best way to get your message out. But they can be very time consuming for your staff that already is stretched to the breaking point.


We can teach them how to use Google Generation communication tools to make this important but very difficult task, easier and more effective. With much less stress and wasted time.


Producing Reports, Publications and Websites

Getting the right information to the right people at the right time may be the single most important thing a politician can do to build a defensible political base. But again, it's a time consuming, very hard job for a staff that is already stretched.


We can manage the job and teach your people how to do it for themselves. By taking out the stress, your outfit will produce better information, get it to the right people, with much less staff time, on time, every time.


What do you have to do?

The only absolutely necessary thing is that you have to be open to trying a new way to solve your communication problems. Everything else can be figured out.


There is no sofware to install. It works on PC's and Macs. Test driving is part of the process. By practicing with a mentor, you will soon learn enough to use the tools to fit your specific culture, resources and style of work. All you need is a web browser and an internet connection.


To find out how much it costs Click here

If you are interested, you can read more to understand why this approach works.


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